Turn your data into a competitive advantage
Download the 451 Research report, commissioned by AWS, to see how data-driven SMBs are outperforming their peers and using AI to improve performance, productivity, and growth.
SMBs are under pressure to make faster decisions, improve productivity, and find new ways to grow. But the businesses making the strongest progress are not simply investing in more technology — they are using data more effectively.
This 451 Research report, commissioned by AWS, explores how data-driven SMBs are using analytics and AI to improve business performance. Based on research across 2,362 SMBs globally, it shows a clear link between data maturity, AI adoption, and financial outperformance.
The report found that highly data-driven SMBs are almost twice as likely to financially outperform their peers. It also shows that these organisations are further ahead in AI maturity, more likely to have a comprehensive data strategy, and more likely to see positive impact across key business outcomes.
What you’ll learn
Why highly data-driven SMBs are more likely to outperform their peers
How data maturity influences AI adoption and business impact
Where AI is already delivering value across SMB business functions
The role of people, processes, and technology in building data capability
Why a strong data foundation is essential for long-term AI success
Download the report to understand why data strategy is now a critical foundation for AI success — and how SMBs can use data, people, processes, and technology to build a stronger, more competitive business.
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